Caffe Lusso was founded in 1999 as light roast specialists, which was something new and different at the time that the marketplace was beginning to look for. We saw early on that with this roast style, sourcing coffees directly from farmers was going to be the most critical step for quality in our seed-to-cup process. Every year since we have come into relationships with new farms pioneering cutting edge techniques in coffee stewardship. We are now offering a new blend from 3 of our direct-trade farms in Guatemala, Brazil, and Ethiopia that when combined offers a rich, complex taste with absolutely no bitterness. In fact, its the smoothest blend we’ve ever created. We’re calling it “Rescue Freedom Roast”, and what makes it even more special is that every pound sold will provide one day of care for a woman or child rescued from human trafficking.